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Image Tao
Image Tao

Event Management Panel with ReactJS, AWS, and Ruby on Rails.

Powered a global leader in premium hospitality with technical system support and customized mobile app development.

Company

Tao Group Hospitality

Image Tao

Services Used

UX/UI Design - Development - Project Management

Challenge

Tao Hospitality Group and the Hakkasan Group is a global hospitality company with establishments across North America, Europe, the Middle East, Asia, and Africa. Our collaboration focused on technical systems support.

Rewards App

Tao Website

Ticket Driver

Long-Term Partnership

For over 8 years, we have partnered with the Hakkasan Group (part of Tao Hospitality Group) to provide a range of user-centered services using React, Angular and Ruby on Rails. Our close collaboration with the Sales and Business team has allowed us to gain valuable insights that bridged the gap between user needs and business objectives, ultimately enhancing the overall product value

Ticket scanning App

Our expertise in product research, information architecture, and event management has enabled us to deliver tailored solutions to meet the unique needs of their guests. We have designed and developed mobile applications for ticket scanning, using native wrappers for both iOS and Android, as well as serverless websites and services for the leading nightclub management company in Las Vegas.

Internal dashboards and Event ticket Platform

The internal dashboard designed for employees offers a comprehensive toolset for managing reservations, scanning wristbands, and QR codes at venues. Built with NextJS, it ensures a fast, server-side rendered experience, crucial for real-time operations. The UI leverages Mantine, a modern React UI library, providing ready-to-use components that enhance usability and design coherence. A Custom Design System, documented with Storybook, ensures UI consistency and accelerates the development of new features. On the backend, AWS Amplify streamlines deployment and hosting, AWS AppSync facilitates real-time data synchronization, and AWS Lambda enables scalable, serverless computing. This combination offers a robust, flexible architecture that adapts to the dynamic needs of venue management, ensuring smooth and efficient operations for staff. This dashboard is a testament to leveraging cutting-edge technology to streamline event management tasks, enhancing the overall efficiency of venue operations.

Event and Ticketing Web Platform

This web platform stands out in the digital ticketing market, leveraging Angular for its dynamic and responsive user interfaces. The design is elevated by integrating Material Design with a Custom Design System, meticulously documented in Storybook, to ensure a cohesive and intuitive user experience. On the backend, AWS Amplify, AWS AppSync, and AWS Lambda provide a solid foundation for scalable, efficient, and reliable services. This setup guarantees a seamless and engaging experience for users seeking to purchase tickets for various events, reflecting a commitment to cutting-edge technology and user-centric design.

Project Scope

User Research

Collaborated with Marketing and Sales team to discover valuable insights and ensure a flawless user experience based on business goals and customer data.

Product Research

Conducted deep research into user behavior to continually optimize the design and map out the next stages of development.

Information Architecture

We create information architecture as a standard element of our UX process. Much more than a sitemap, this process maps out every avenue and path that users follow via the app and/or website.

Event Management Dashboard

Developed functionality to manage guest lists, VIP reservations and event ticket sales

Mobile Applications

Built mobile applications for scanning event tickets, with native wrapper apps for iOS and Android.

Serverless

Developed websites and serverless services for the biggest nightclub management company in Las Vegas.

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